“We want to give these children memories that they probably wouldn’t have otherwise” says Michael Winniczuk, co-founder of The Media Octopus in South Manchester.
This month, Michael and his wife Nihal are hosting a Christmas extravaganza for the parents and children nesting under domestic abuse charity Trafford Domestic Abuse Services (TDAS).
TDAS is a registered charity offering support to individuals and families affected by domestic abuse. They support both male and female victims who live or work in the Trafford area.
This is the second year the Winniczuks will spend with the charitable organisation, which has quickly filled a place in their hearts.
“We’ve chosen to help a charity on our doorstep…”
Michael said: “To wake up on Christmas morning knowing we’ve helped in some way, it’s all we want.
“There are so many charities out there in the world, and so we are hoping to make a small dent by getting involved with TDAS, who are on our doorstep.
“It’s not about me, my staff or my business- it just feels like the right thing to do”.
Domestic abuse has no regard for your age, gender, ethnicity, sexuality or background. Quite often, children will have experienced a family Christmas, but have had it taken away through circumstances they have little or no power over.
“A visit from Santa Claus and his elf is on the cards”
The occasion, which will be held at a local church in Sale, will ease the families into Christmas with a buffet, disco and children’s entertainer.
A visit from Santa Claus and his elf is on the cards, with a little help from TMO’s Head of Strategy, Andrew Colwell.
Christmas can be an overwhelming time for the children, many of them having experienced a drastic change in routine upon seeking safety.
CYP co-coordinator Kirsty McAllister said: “The Christmas period can be an emotional, difficult and lonely time for families living in the refuge.
“It’s also difficult for the families we support in our community who are setting up their new lives free from domestic abuse.
“The Christmas party provided by Nihal and Michael will really help lift the family’s spirits, creating new positive memories and help them see that life does get better”.
The Media Octopus, a data & digital marketing agency, is joining forces with sister company The Insurance Octopus to raise funds for the charity throughout December.
Fundraising will include a Christmas Jumper day on the 16th December, where staff will compete for the title of `best` and `worst` festive attires.
All money raised will go towards purchasing gifts for the children staying with TDAS, using a `wish list` compiled by their mothers and guardians.
Trafford Domestic Abuse Services (TDAS) relies only on donations throughout the year, so without help, the organisation struggles to uphold the services they provide.
Donate to Trafford Domestic Abuse Services (TDAS)
You can donate to TDAS via Give as you Live, a shopping and price comparison website that raises a free donation every time you shop online without costing you a penny extra.
You can shop through Give as you Live on your computer, tablet or mobile and a percentage of every pound you spend with over 3,600 leading stores like Amazon, John Lewis, Expedia, ASOS and more will be donated to Trafford Domestic Abuse Services.