Month: December 2014

Best Bits of TMO's Digital Marketing Blog

As 2014 draws to an end, we take a look back over the past 12 months of great marketing and media as captured on our company blog. Covering various aspects of our industry, this archive is a year-long…

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Part 2: Getting into the Christmas spirit

With only a matter of days away from Christmas Day, we’re certainly in the festive spirit, especially after gathering responses from our Christmas marketing survey and posting the first part of our seasonal feature based on insightful data…

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Digital Marketing Trends to Look Out For in 2015

As we’re now into the middle of December, it seems that 2014 has been and gone in a blink of an eye; we guess time flies when you’re working hard and having fun. At The Media Octopus we’ve…

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TMO's Christmas Marketing Survey – The Results

With Christmas quickly approaching and festivities in full swing, at The Media Octopus we’re interested in understanding when and how the Christmas season starts factoring into marketing planning and campaigns for businesses or a brands. So, we took…

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How to Balance Customer Feedback with Data

“Everybody lies” The credo of Dr Gregory House – and we agree. People do lie and often not knowingly. Let’s say for example, you ardently believe Fairy Liquid is the best washing up liquid of all time. However,…

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Barmy Black Friday and the Cynical Retailer

How did retailers perform during the two biggest shopping days of the calendar year? And how do Brits feel about Black Friday and Cyber Monday? We’ve rounded up the latest stats for an overview of shopping’s busiest days…

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How can we make big data meaningful?

Is there any situation or sector in which humans are meeting robots more often than marketing?   Not real robots, but the electronic intelligence that’s capturing quintilian bytes of data.  Did you know we create a ridiculous 2.5…

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Wish us luck at the Talk of Manchester business awards!

It’s been a very busy and buzzing year for us at The Media Octopus, one which has seen us establish our tentacled feet on Manchester’s digital marketing scene. Celebrating our first birthday this November, the company was launched…

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Part 1: Insights on Christmas attitudes and behaviours

With less than a month until Christmas, we’re starting to get into the spirit in The Media Octopus office, although we can’t believe how quickly it’s come around! We would like to say thank you to the lovely…

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