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Facebook: Monetised trends that will dominate 2017

Facebook is going video first, with user experience being at the heart of 2017’s dominating trends. Here we explore some of the monetised features we are excited about this year…

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Instagram Launches Live Video App

We logged onto our Instagram profiles last night to discover its live video feature is in full swing. Hurrah! And it’s as easy as swiping right then tapping `Start Live Video`.  Once you’ve started to film, your followers…

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Instagram Stories Ads: What We Know

We‘re not surprised that Instagram has announced plans to slot adverts in between its user-generated feature, Instagram Stories. After accumulating over 150 million daily active users since last August, we can only resonate with the confidence behind their…

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Advertising on Social: Think Beyond Facebook

With a growing number of users searching for information through social, businesses are adapting their advertising strategies to communicate with potential customers in new ways. However, the cost of advertising on social media, particularly Facebook, has risen to…

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7 Deadly Social Media Marketing Mistakes That You Need to Avoid

Social media marketing is a form of digital marketing which many businesses are adopting. Whether you’re just starting up or you’re three years into business, social media is a great way to engage with customers, develop brand awareness and…

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Social Media Do's and Don'ts [INFOGRAPHIC]

There are now around 2.3 Billion social media users and 91% of brands are now using social media* as a part of their integrated marketing strategy;  however how many of those brands are really using social media correctly?

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Could Instagram Adverts Benefit Your Business?

Finally! It’s possible for businesses small and large to get in front of Instagram’s 14 million monthly active users after paid for advertising has officially been rolled out across the platform. Instagram is a great way of building…

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INFOGRAPHIC – Facebook's New UK Targeting Options

Facebook has just expanded it’s fantastic targeting and Data integration options to now include new UK audiences. Read this Infographic for some tips and advice on how to super charge your FB campaigns and reach new UK consumers.

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Taking The Lead: Customer Acquisition Barometer 2015

Acquiring new customers is essential for business growth, so knowing where to find them and what works is not just useful; it’s essential. Come and join us and the DMA at London’s Ham Yard Hotel on 15th October…

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The Rise and Fall of Google+

Back in September 2014, we wrote about how Google+ has always seemed to have been an underdog in the social media world since its launch in 2011, from both a consumer and marketer’s approach. At the time, the…

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